Bold colour meets every day care in YSL’s new Volupté Plump-in-Colour balm

New to Browns York & Beverley, YSL Beauty’s Volupté Plump-in-Colour. This unique two-tone balm gently plumps the lips while giving gorgeous colour. YSL Beauty’s popular Volupté Shine is combined with a heart of cooling and refreshing oils mixed with black pearl powder. Amplify the brilliance of the lips and condition them natural coconut oil, pomegranate extract and peppermint oil.

The balm’s innovative black core contains caring Caprilyl Glycol to boost circulation. Its natural peppermint oil gives a cooling sensation perfect and its fruity pomegranate extract makes for deliciously kissable lips.


Made with no parabens, sulphates and phthalates, lips will be treated without nasty ingredients to look naturally healthy and rich in colour. Its Volupté melting texture means it’s a treat to apply.

YSL’s special plumping formula contains a cocktail of antioxidants and vitamins. Its unique plumping effect comes from hyaluronic acid. When applied throughout the day, lips lock in moisture and appear gorgeously voluptuous.

Volupté Plump in Colour, which is available in all the best-selling shades of Volupté Shine, provides luscious coverage.  From Dazzling Fuchsia to Lunatic Red and Delicious Orange to Dramatic Plum, you can now get the same iconic look in a comfortable formulation that is suitable for everyday wear.

To top off this product’s plump effect and balm care, Volupté Plump in Colour has a heart of black pearl powder for stunning mirror reflecting shine.

Bold colour meets every day balm care.

The new Volupté Plump in Colour is now available on YSL beauty counters in our York and Beverley stores.